Bombardier Recreational Products, or BRP, Inc. added more hardware to their trophy shelf earlier this month as the Sea-Doo parent company added two more industry awards.
The Sea-Doo Explorer Pro was awarded both the 2023 Good Design Award Japan and the 2023 Good Design Award Australia.
“The Sea-Doo Explorer Pro is a personal watercraft (PWC) designed specifically for people seeking adventure and discovery on the water. It is the most adventure ready, out-of-the-box PWC,” stated the BRP press release announcing the awards. “The design team focused on ergonomics, protection from the elements, storage and efficiency on board.”
BRP, Inc. also won the 2023 Good Design Award Australia for the Quintrex Freestyler X, the company’s family leisure/fishing crossover boat.
This year’s Good Design awards are far from a freshman experience for the company, as BRP, Inc has amassed more than 60 design awards.
The 2022 Sea-Doo FishPro Trophy was the winner of a Good Design Australia and a Good Design Japan award, and in May of this year, the company’s design and innovation expertise was recognized with four new Red Dot Awards, including one for the Sea-Doo Explorer.
BRP Inc. announced the Red Dot Award for the Explorer by saying that the vessel is the “first watercraft designed specifically for people seeking adventure and discovery on the water,” adding that the “design team focused on ergonomics, protection from the elements, storage and efficiency on board. The removable windshield, an industry first, and the bumper add a touch of originality to the boat’s traditional look and functionality.
BRP Inc started off the decade with a 2020 Good Design USA win for the Sea-Doo GTI
See below to read the full press release from BRP:
Valcourt, Quebec, November 1, 2023 – BRP Inc. (TSX:DOO; NASDAQ:DOOO), a global leader in the world of powersports and marine products, is riding a wave of recognition as it sees two of its watercrafts receive coveted awards from Good Design Awards contests. The personal watercraft Sea-Doo Explorer Pro and the Quintrex Freestyler X boat are both recipients of this prestigious award, a testimonial to BRP’s commitment to ingenuity and excellence in its designs, to ensure the very best experience for riders. These latest honors bring BRP’s impressive collection to more than 165 design awards.
Denys Lapointe, BRP’s Chief Design Officer, was in Tokyo to receive the Good Design Awards Japan: “Our design teams in Canada, the United States and Europe are inspired by nature and motivated by a desire to enable exploration and discovery. In the past few years, we have been driven to design crafts that democratize access to recreational activities, allowing a wider range of people to discover or rediscover nature near and far, maximizing their time and enjoyment with family and friends.”
About our award-winning products
Sea-Doo Explorer Pro – winner of both Good Design Awards Japan and Australia: The Sea-Doo Explorer Pro is a personal watercraft (PWC) designed specifically for people seeking adventure and discovery on the water. It is the most adventure ready, out-of-the-box PWC. The design team focused on ergonomics, protection from the elements, storage and efficiency on board. The PWC’s traditional look and functionality have been updated and the padded seat, knee pads and adjustable handlebars allow adventurers unparalleled comfort and a pleasant ride in a variety of positions. Also, adventure seekers can ride as a multi-day, self contained exploration package with its massive storage capabilities, fuel efficient load hauling power, and unmatched stability.
Quintrex Freestyler X – winner of the Good Design Awards Australia: The Quintrex Freestyler X was designed for boaters of all experience levels at a more accessible price, and is a case study in optimization, technology and expression. Its holistic design, derived from BRP’s proprietary Stretch forming aluminum transformation process, provides a distinctive look and feel. Ergonomics were improved from bow to stern with special attention paid to the helm. With its revolutionary and paradigm-shifting design, the Rotax S engine is positioned horizontally, tucked away out-of-sight of boaters, opening the stern and giving boaters an additional 2.75 m2 of usable recreation space on deck and a 360-degree line of sight around the boat. The Freestyler X’s safety and environmental pedigrees give family peace-of-mind, while allowing them to adventure together.
Good Design Awards Japan is the only comprehensive design evaluation and promotion mechanism in Japan. Together with G Mark, it has been recognized by design experts and the general public in Japan for more than 60 years, and has continued its activities to make people’s lives and society better through design.
The Good Design Awards Australia showcase the very best in design and innovation to a worldwide audience. Originally established in 1958 under the banner of the Industrial Design Council of Australia, the Awards have been setting the international standard for good design for more than six decades.
