Watercraft Superstore Releases 2016 Catalog, Relaunches Site With Optimized Searching


With Spring in full swing and the riding season firing on all eight cylinders, the Watercraft Superstore has unleashed two major tools to make getting you out on the water as painless and easy as possible. First of course, is the release of their 2016 super-sized catalog filled to the rafters with nearly every single item you can imagine (and WCSS can stock).

Additionally, the catalog is also plussed with full-length magazine-grade feature content like a full recap of the annual Skyway Ski Show (in addition to features on personal watercraft used for life saving and search and rescue operations, a step-by-step restoration of an aged jet boat, and much, much more).

And this year’s cover features newly signed WCSS racer Anthony Radetic who was on hand at this year’s Skyway Show to test out the latest machines from Kawasaki, Sea-Doo and Yamaha, as well as charging the surf in Daytona Beach, FL this past weekend.

But if that wasn’t enough, the Watercraft Superstore launched a new site wherein you can browse for parts by plugging in the year, make and model of your watercraft. This new search engine optimization will do all the work of filtering out the stuff that won’t work for your ski, and bring up only the goods that will. It has been shown to shave off thousands of hours of searching, scrolling and browsing when all you really need is one or two specific parts.

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Kevin Shaw

Kevin Shaw

Editor-in-Chief – kevin.shaw@shawgroupmedia.com Kevin Shaw is a decade-long powersports and automotive journalist whose love for things that go too fast has led him to launching The Watercraft Journal. Almost always found with stained hands and dirt under his fingernails, Kevin has an eye for the technical while keeping a eye out for beautiful photography and a great story.


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