Yamaha WaveRunners scooped up another award for excellent customer satisfaction for the 7th year in a row. Yamaha Watercraft was recognized for its outstanding customer satisfaction during the Industry Breakfast at the 2023 Miami International Boat Show. The Customer Satisfaction Index (CSI) is the industry’s top honor for customer satisfaction and out of 57 recipients across 14 categories, Yamaha is the only personal watercraft brand to be recognized by the NMMA for its exceptional customer satisfaction.
With Yamaha leading the way within global marine brands and having the number one selling jet boat brand, it’s no wonder they received the CSI award for the 7th year in a row. The company offers the most complete line of personal watercraft in the United States with a stand-up model and two- and three-seater models available. In the last two decades, Yamaha is the only jet boat and personal watercraft to have received a CSI Award from the NMMA.
This award is given to boat and engine manufacturers who actively measure customer satisfaction and strive to provide the best customer service throughout the year. They must be in the 90% or higher range when it comes to customer satisfaction surveys. Yamaha WaveRunners and Boats met and exceeded the challenge.
“As recreational boating continues to welcome an influx of new boaters, we are committed to providing ever-improving experiences for new and existing boat owners before, during, and after their time spent on the water,” said Robert Newsome, senior vice president of operations for NMMA. “We applaud these boat and engine manufacturers for creating an exceptional purchase journey and product to ensure an outstanding experience that creates a life-long love of boating for boaters worldwide.”
