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Videos: Krash Industries Introduces All-New KV997 Two-Stroke Engine

  What do you do when there simply isn't what you need made available in the market? If you're anything like Krash Industries' owner and...

Loyalty is Returned: The Watercraft Journal’s Readers Tell Us Which PWC Brands They Prefer

Brand loyalty is an emotional response. Certainly it comes from a sense of satisfaction with the quality of product or degree of customer service,...

Vicious Rumors and Vile Gossip: Honda is Positioning to Strike Back Big

"It was a weird request," the salesman admitted, slumping back comfortably in his desk chair, the vinyl-wrapped cushions squeaking. "But $1,000 bucks just to...

Mechanical Eye: SBT’s Quality Control Nuclear Option

Precision is the single-most important trait when it comes to mass production of machine parts. After all of the time and effort is spent...

Video: Free Form Unveils World’s First Electric Freeride Jet Ski

Today was an extremely ground-breaking day for the watercraft industry. Free Form Factory Inc., based in Sacramento, California, just unveiled the world’s first electric...

The Watercraft Journal By The Numbers: February 2017

Thus far, throughout the journey of The Watercraft Journal's short 4-year existence, this publication has continually and steadily grown month after month, year after...

Watermarks: The Truth Among The Noise

"There's a lot riding on it," a friend cautioned over the phone. "They're worried about what's being said about it." The "they" in this...

Videos: Snow, Water or Dirt, One Truckboss Deck Can Do It All

It's been said that to best foresee the trajectory of the personal watercraft industry, one needs to only look towards snowmobiles. So much of...

Vicious Rumors and Vile Gossip: The Watercraft Journal’s Predictions for 2017

Whoowee, does our batting record suck. Looking back at last year's predictions, we failed (spectacularly, we might add) on every single prediction. The biggest...

Watermarks: The Gift of Gratitude

"Say, 'Thank you'," is a phrase I'm constantly belaboring to my 3-year-old. She's a lovely little girl who's inherited her mother's shyness and father's...

The Incredible Hulk: Behind The Man Behind The Industry’s Most Successful Forum

My friendship with Jerry Gaddis all started with a friendly email warning me that I had really screwed up. In the final months before...

The Return of The King: Introducing The 2017 Kawasaki SX-R JetSki

Before going forward, let's take a minute and look back at how we got here, shall we? Just two years shy of the Kawasaki JetSki's...

Video: Kawasaki Teases All-New 4-Stroke 2017 SX-R Standup

OK, ladies and gentlemen. Here is the biggest news to hit the personal watercraft industry since, well...ever. Kawasaki, the company who first introduced the...

Debunking Myths & Better Understanding Sea-Doo’s Carbon Ring Seal

The haters. Oh boy, the haters. If the internet has taught us one thing, it's that people sure love to dump on stuff. For...

Gallery: Introducing The 2016 Yamaha WaveRunner Lineup

The 2016 model year marks three consecutive years where the Yamaha Motor Corporation has dramatically raised the bar. In 2014, Yamaha's Super High Output...

Yamaha Caught Testing JetFish WaveRunner Center Console PWC

For those of you already subscribing to The Watercraft Journal, you're already familiar with Yamaha's far-afield-of-normal open-bow, center console WaveRunner. What we originally deemed as...