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The Watercraft Journal By The Numbers: September 2016

We're entering World Finals week wherein The Watercraft Journal will be in full force, bringing readers the best and most comprehensive coverage from the...

Gallery: Cycle Springs Powersports’ Buying Experience Difference

It means quite a bit to earn Yamaha's highest dealer satisfaction award several times over. It also speaks loudly when a dealership earns Yamaha's...

Vicious Rumors And Vile Gossip: The Great ’17 Kawasaki SX-R Rumor Round-Up

It's only been two weeks, and already the coals stoked by the teaser video released by Kawasaki (which The Watercraft Journal was first to...

The Watercraft Journal By The Numbers: August 2016

We're going to come right out of the gate with the biggest news that we've ever shared here in By The Numbers, and that...

Kevin Shaw: Being The Useful Idiot

Because I'm too lazy to look up an actually credible source, according to Wikipedia, the definition of a "useful idiot," and at least in...

Gallery: Introducing The 2017 Yamaha WaveRunner Lineup (Video)

Over time we've come to understand the certain ways that each manufacturer has in developing and introducing new product. While some play things a...

Gallery: RIVA Racing 2017 Yamaha GP1800R Limited Edition

"Last year's RIVA Racing Limited Edition was a big success," RIVA Racing's Dave Bamdas began. "Besides selling every one of the short 25...

Gallery: Introducing the 2017 Sea-Doo Lineup (Videos)

Ask any economist, and they'll tell you that streamlining production is the key to the fiscal success of any company. Producing "limited editions," "one-offs"...

The Watercraft Journal By The Numbers: July 2016

Who do you compete with when you have no competition? The answer is yourself. In fact, the healthy competitor is always at odds with...

Vicious Rumors And Vile Gossip: Subtle Moves For Sea-Doo in 2017

In less than 24 hours from the moment of this writing, The Watercraft Journal will have hard confirmation whether its predictions for Yamaha's 2017...

The Incredible Hulk: Behind The Man Behind The Industry’s Most Successful Forum

My friendship with Jerry Gaddis all started with a friendly email warning me that I had really screwed up. In the final months before...

The Return of The King: Introducing The 2017 Kawasaki SX-R JetSki

Before going forward, let's take a minute and look back at how we got here, shall we? Just two years shy of the Kawasaki JetSki's...

Video: Kawasaki Teases All-New 4-Stroke 2017 SX-R Standup

OK, ladies and gentlemen. Here is the biggest news to hit the personal watercraft industry since, well...ever. Kawasaki, the company who first introduced the...

Debunking Myths & Better Understanding Sea-Doo’s Carbon Ring Seal

The haters. Oh boy, the haters. If the internet has taught us one thing, it's that people sure love to dump on stuff. For...

Gallery: Introducing The 2016 Yamaha WaveRunner Lineup

The 2016 model year marks three consecutive years where the Yamaha Motor Corporation has dramatically raised the bar. In 2014, Yamaha's Super High Output...

Yamaha Caught Testing JetFish WaveRunner Center Console PWC

For those of you already subscribing to The Watercraft Journal, you're already familiar with Yamaha's far-afield-of-normal open-bow, center console WaveRunner. What we originally deemed as...