Yamaha’s U.S. Marine business unit has quite some celebration in order after this year’s Miami International Boat Show. After all, they took home more awards than any other brand at the show.
The awards include those for Yamaha’s Waverunners, Outboard motors, Skeeter Boats, and Jet Boat divisions. Each of these units all recieved industry CSI awards. The CSI award alone goes to show that Yamaha shares a stake in their customer’s satisfaction and continuously works to innovate and improve their products.
As stated by Robert Newsome of the NMMA, “The manufacturers honored here today illustrate the commitment it takes to provide unparalleled service to their customers and have created a culture of excellence in customer satisfaction,”
Further evidence comes from the fact that Yamaha also took home an NMMA Innovation Award.
Newsome goes on to note that “CSI Award winners have proven that dedication to their customers builds brand loyalty and helps to foster lifelong boat ownership, maintaining the integrity of the U.S. recreational boating industry.”
Congratulations to Yamaha and we look forward to the continued future of improvement and success. For more details on Yamaha’s success at the International Boat Show, you can check out the press release at Yamaha Waverunners News.