Kawasaki Announces Preview of Partial 2023 JetSki Lineup

Getting waaay ahead of professional speculators, Kawasaki Motor Corp. USA just issued a press release officially announcing (a partial look – more on that in a second) of its 2023 JetSki model lineup, specifically the three tiers of Ultra 310 JetSkis as well as the trio of STX 160 models, as well as a newly renamed SX-R. While no major changes were announced in the press release (included below), Kawasaki did supply the public with projected MSRP’s for each model as well as new colorways.

All three supercharged Ultras will remain identical in color and trim as their 2022 predecessors, seeing price increases for all three: Ultra 310X $17,999, Ultra 310LX-S $18,999 and Ultra 310LX $19,999. For the STX lineup, no changes to trim, features or accessories were announced (sorry, no brakes) but color liveries and prices were changed: STX 160 in Crystal White/Pearl Neon Yellow for $11,199, STX 160X in Ebony/Lime Green for $11,799 and STX 160LX in Ebony/Neon Red at $13,499.

Additionally, Kawasaki renamed the standup SX-R to “SX-R 160” (most folks have been referring to the 4-stroke variant as “SX-R 1500” since 2017) with a new MSRP of $11,399. But what of the absent Ultra LX? The naturally aspirated LX is expected to undergo two changes: an update to the new deck/seating that debuted on the 310 models last year, and a minor name change. To stave off confusion, Kawasaki’s marketing is considering changing the “LX” moniker to “LS”, “LC” or something else. Expect that announcement around October.

Here’s the original press release:
Kawasaki continues to offer a wide range of personal watercraft that evoke fun on the water, with the 2023 Kawasaki Jet Ski® SX-R™ 160 four-stroke stand-up personal watercraft, premium Jet Ski Ultra® 310 series and world-renowned Jet Ski® STX® 160 series watercraft.

JET SKI® SX-R™ 160
Whether out for some weekend fun or racing competitively, the Jet Ski SX-R 160 personal watercraft features powerful thrust and agile rider-active handling from the V-shape hull and produces plenty of low-to-mid-range torque from its 1498cc 4-stroke engine. This makes the stand-up personal watercraft fun and accessible to many riders thanks to the hull which is long and wide, providing stability for beginning riders. The 2023 Jet Ski SX-R 160 stand-up watercraft is available with an Ebony/Lime Green colorway and an MSRP of $11,399.

The Kawasaki Jet Ski Ultra 310 series boasts a liquid-cooled, supercharged, in-line 4-cylinder, 1,498cc engine and digital fuel injection. Riders can select from four power modes (full, middle, low and SLO) to suit their riding conditions or skill level. Its race-inspired hull allows the Jet Ski Ultra 310 to be handled with accuracy and precision. Kawasaki Launch Control Mode (KLCM) offers two modes to benefit acceleration, while Kawasaki Smart Reverse with Deceleration (KSRD) allows for reverse assist options when navigating tight spots. A 7” TFT instrumentation adorns the dash of the Ultra 310 series and features Bluetooth® connectivity as well as multiple display modes. The large-capacity 32.8 gallon front storage area and 10.6 gallons of storage on both the left and right side of the unit offer plenty of space to store items. The 2023 3-passenger supercharged Jet Ski® Ultra® 310X comes in an Ebony/Metallic Electric Turquoise colorway with an MSRP of $17,999.

The Jet Ski® Ultra® 310LX-S includes all of the great features offered on the Ultra 310 series as well as an exclusive ULTRA® Deck with an extended rear deck and 7.9 inches of additional staging platform for water play and storing gear. Two multi-mount rails are built into the ULTRA Deck to accommodate additional accessory slide mounts and provide accessible tie-down points. It also comes equipped with a rearview camera that can be monitored on the instrument panel when in use and stylish LED accent lights that have been added to the front of the Jet Ski. The 3-passenger supercharged Jet Ski Ultra 310LX-S is offered in an Ebony/Lime Green colorway with an MSRP of $18,999.

The Jet Ski® Ultra®310LX takes luxury and style to the next level, featuring all of the great performance and convenience of the Ultra 310X and Ultra 310LX-S while adding an incomparable seat and sound system. The industry-first 3-posiiton ERGO-FIT® adjustable LXury seat is designed for comfortable cruising for up to three people. JETSOUND® 4s is a highlight of the Ultra 310LX, making it the first standard-equipment 4-speaker integrated audio system feature with jog-dial control and Bluetooth® connectivity featured on a personal watercraft. The 3-passenger supercharged Jet Ski Ultra 310LX is available in an Ebony/Metallic Shadow Gold colorway with an MSRP of $19,999.

The Jet Ski® STX®160 series is powered by a DOHC, 16-valve, parallel 4-cylinder and 1498cc engine. It utilizes a balanced hull, ergonomic riding position, large fuel tank and storage compartment, along with several easy-to-use rider aid functions to create a comfortable and exciting three-seat personal watercraft that appeals to a wide range of riders. The 2023 3-passenger Jet Ski STX 160 is available in Crystal White/Pearl Neon Yellow with an MSRP of $11,199.

In addition to the STX 160’s standard features, the Jet Ski® STX®160X features adjustable electronic cruise control speed, which can be set with the UP/DOWN buttons located on the handlebar. It also features a comfort handle grip that tapers outward, making it easier to hold on when riding in a straight line and a premium painted deck. The 2023 3-passenger Jet Ski STX 160X is available in Ebony/Lime Green with an MSRP of $11,799.

Finally, the Jet Ski® STX®160LX flagship model includes the JETSOUND® integrated audio system with Bluetooth® as standard equipment. The system consists of an amplifier, an audio controller built into the handle, and two speakers placed under the mirrors. It also features a two-tone dedicated deck mat and LXury seat designed to ergonomically fit the rider’s body to further improve comfort. Similar to the STX160X, it comes equipped with a comfort handle grip, adjustable cruise control speed via the UP/DOWN buttons, and a premium painted deck with full graphics. The 3-passenger 2023 Jet Ski STX 160LX is available in Ebony/Neon Red with an MSRP of $13,499.

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Kevin Shaw

Editor-in-Chief – [email protected] Kevin Shaw is a decade-long powersports and automotive journalist whose love for things that go too fast has led him to launching The Watercraft Journal. Almost always found with stained hands and dirt under his fingernails, Kevin has an eye for the technical while keeping a eye out for beautiful photography and a great story.

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