In the personal watercraft industry, Short Block Technologies, Incorporated (ie. SBT, Inc.) in conjunction with Watercraft Superstore is the largest supplier of aftermarket and...
"It all began in the early 1970's," explained Yamaha chief designer of boats and water vehicles, and development manager at that time, Neil Kobayashi....
Chances are, if you’re a manufacturer, a dealership or a custom shop within this niche industry, you’ve read the writing on the wall. Traditional...
In 2011, Kawasaki Motor Corp. USA quietly announced that the SX-R 800, the progeny of the original JS400 and subsequent genealogical line of two-stroke...
If you’ve ever fought a crowded boat ramp on a Saturday morning—or wrestled with a trailer in reverse while an audience gathers—you’re going to...
OK, ladies and gentlemen. Here is the biggest news to hit the personal watercraft industry since, well...ever. Kawasaki, the company who first introduced the...
The 2016 model year marks three consecutive years where the Yamaha Motor Corporation has dramatically raised the bar. In 2014, Yamaha's Super High Output...
